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When you visit JRC,
we want to ensure that you receive the personalized attention
that you deserve. For this reason, our team of experts offer
a one-on-one consultation prior to the fit process. There are
many steps involved in the JRC fit process and when you visit
our store, we break down each step so that you fully understand
our thought process. These steps include:
It Starts with the Feet
JRC uses a comprehensive foot digital analysis program to gather
data related to arch type, length, and width of your feet. We
also discuss any injuries or inconsistencies that need to be
taken into account (neuromas, bunions, sensitive areas,etc.)
Finally, we also need to know if you are currently or considering
the use of over-the-counter or custom orthotics. All of this
information is important and gives us the baseline of properly
fitting you. |
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Understanding
Bio-Mechanics
At JRC, footwear is classified by the degree of stability it
provides. Whether it’s a Motion Control (high stability)
shoe, a Structured Cushioning (moderate or mild stability) shoe,
or a Neutral Cushioning (little or no stability) shoe, it is
crucial to correctly match the degree of stability a shoe provides
with the degree of stability that an individual needs. To determine
which category you fall into, we use state-of-the-art video
gate analysis. Watching frame-by-frame footage from our Video
Gait Analysis enables JRC to zero in on the nuances of each
individual. It also allows YOU to view the footage, making it
easier for you to understand why one particular category of
footwear will be more appropriate for you than another. |
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The Fit, Feel, and Ride
Given what was learned in the first two steps, we will bring
out a few different shoes that we feel should be considered.
At this phase, feedback from you, our guest, is crucial (because
it is here where science meets art). Consideration should be
given to fit (length, width, heel stability and toe box volume),
feel (how the shoe contours to the foot), and ride (cushioning,
responsiveness, weight and transition from rearfoot to forefoot).
We always recommend that our guests run or walk in each shoe
in order to get a true understanding of how each shoe feels
and performs while it is being used for its intended purpose.
Our respective sidewalks, parking lots and treadmills are available
to you for this testing. |
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